Activating People to Look
at Diversity in the Face.
Meeting Professionals International (MPI) created a certificate program centered around diversity and inclusion. They needed to increase awareness of their new program to begin driving sales and ultimately make a difference in the world.
We created a mirrored LED experience that allowed viewers to first reflect on themselves. Then, interact with life-size individuals of diverse backgrounds and see others through the lens of themselves.
We challenged thoughts and shifted paradigms by pushing people to see themselves in someone else’s shoes. The experience created more empathy and increased awareness around what inclusion really means and how it would positively impact their lives.
engagement for the full duration.
left more empowered to create inclusive events.
left motivated to lead more inclusive lives.
wanted more content like this.
See our Process.
Learn about the proprietary process that creates
powerful, immersive work.